About

Advertising Critiques & Leadership Insights for Copywriters, Designers and Creative Managers

How I became The Ad Critter

On accident actually…

Just like you, when I discover a passion – I gravitate towards it. I become preoccupied by it. I’ve been submitting to the O.C.D. behavior of critiquing copywriting and design for about 7 years now.

This behavior started in school when I was getting my advertising degree and it hasn’t let up since. And 7 years later I’ve built up quite the repository of critiques. Now I just need to get them all up on the web! (Gulp…)

Hello, I’m Joel Nielson –a freelance copywriter and graphic design. I’m a communicator at heart. I love good copy, design, and people. I’m also fascinated by interpersonal psychology and leading with emotional intelligence.

Why Not Connect with Me?

Cheers,

Joel Nielson
Direct Response Copywriter / Designer

PS:  Do you need copy, design, or advertising that gets response? There are 5 reasons company’s trust me with marketing assignments. Learn more about my direct response marketing services.